Seraphic partnered with Nicole Creed to develop and maintain the EquiCare - Horse Management mobile application, a comprehensive solution for equestrian management. Our team provided end-to-end services, including intuitive UI/UX design to ensure ease of use for horse owners and riders, robust backend development for secure data management, integration of analytics to track user engagement and app performance, and management of Meta Ads campaigns to drive user acquisition.

Key Contributions & Technologies:

• Mobile App Development (iOS & Android): Developed native mobile applications for both iOS and Android platforms, ensuring optimal performance and user experience.

• User Interface (UI) and User Experience (UX) Design: Created a visually appealing and user-friendly interface tailored to the needs of horse owners, focusing on intuitive navigation and efficient task management.

• Backend Development: Built a scalable and secure backend system using (mention technologies like Node.js, Python/Django, AWS, Google Cloud) to handle user data, horse profiles, scheduling, and reminders.

• Analytics Integration: Integrated mobile analytics tools (e.g., Firebase Analytics, Amplitude) to track key metrics, providing insights into user behavior and app usage for continuous improvement.

• Meta Ads Management: Managed and optimized Meta Ads campaigns to increase app downloads and reach the target audience of horse enthusiasts and equestrian professionals.

• Key Features Developed: Personalized calendar for horse appointments, detailed horse profiles for health and training records, training logs and competition scheduling, customizable reminders, secure shared access for collaborators, and document storage.

Impact & Results:

Developed a highly-rated horse management app available on both the App Store and Google Play.

Facilitated improved organization and reduced stress for horse owners in managing their equine care.

Enabled seamless collaboration between riders, grooms, and veterinarians.

Conclusion:

Seraphic's ongoing partnership with EquiCare demonstrates our expertise in mobile app development, equine technology solutions, and digital marketing. We are committed to providing a high-quality, user-centric application that empowers horse owners and enhances horse welfare.